LizWelsh.com

Searching for Growth

A letter to the editor I recently had printed in Inc. magazine:

Searching for Growth

Thank you for the prudent advice about outsourcing search-engine optimization [Ask Inc., January/February]. It’s a shame that some SEO firms aren’t above taking advantage of unknowledgeable customers with inflated fees. Fortunately, I’m beginning to see that more businesses are catching on to this and beginning to trust smaller, proven SEO firms, which often don’t have the egos of larger providers.

My advice: Find someone local to help you with SEO. And, just as this article advised, choose a company that comes up first in a Google search of SEO firms in your area. It’s what they’re paid to do, after all.

Elizabeth Avery Merfeld
President
LizWelsh.com
Madison, Wisconsin

Inc. Magazine Letter on SEO

And a cherished comment from a current client on my letter:

While reading my latest edition of Inc. magazine, I came across this smart, witty and on-point letter about small businesses and SEO growth.

Thought to myself, this person speaks for me, I have to hire this person! Guess I already did

Kudos! Well done.

Chioma Amegashie
Founder and CEO
MOSAIC distinctive global chic
www.shopmosaiconline.com

Wedding Video’s Hottest Garage Band

Studio Time: Starcross’d Creative | Wedding Video’s Hottest Garage Band

Some artists seek inspiration in long walks, majestic sunsets, or awe-inspiring works of art. Others, like the crew at wedding and event cinematography studio Starcross’d Creative (formerly Starcross’d Films), “get together over some beer and Rock Band.”