Clients with websites dominated by Flash (whose only text is embedded in graphics and video) sometimes ask me how to rank higher in search engines for their industry. My answer is simple. Content is Queen.
Do what they do with their lyrics, but in html-visible text on your site, not audio or graphics.
Take, for example, this song: http://youtube.com/watch?v=NOHXPNvVEwo
Notice the the focus and repetition of the keywords. Emulate Queen’s lyric length and poetic placement of keywords.
Write a magnum opus on industrial equipment sales, stationery, or the decks you build. If it helps, rent a smoke machine and wear a shiny white body suit in the process.
